Internet marketing

FTC Revised Endorsement Guides

September 2, 2010

Jeff Johnson alerted me to this page from the FTC regarding the practical implication of the endorsement guide. Of particular interest is the section called “How should I make the disclosure?” That section states that: “Would a single disclosure on my home page that “many of the products I discuss on this site are provided to me free by their manufacturer” be enough? A single disclosure doesn’t really do it …Read the Rest

The RAP Bank affiliate network previously required you to purchase a RAP script for getting your product listed in the …Read the Rest

I just signed up for a free account at Gary McCaffrey’s new online marketplace – and then traded it up …Read the Rest

Confused about viral traffic tools? Well, there really is no need to be confused because behind all the hype and …Read the Rest

I just got an email from Wendy Wood about a new product she’s launching called IM Cleanup. Most IM products …Read the Rest

I’ve always loved systems; not the guru-type systems where all they do is rehash a technique that’s been working for …Read the Rest